: test_even_123456). Programmatically traded OOH isn’t big right now amounting to 12. Start typing the relevant App ID and click on the thumbnail to open the App. The term “MGID Dashboard” shall mean the Advertising Platform’s management tool for administration of the Advertisement Campaign(s) and the Advertising Platform’s proprietary analytics dashboard. Com a MGID, você obtém acesso a mais de 32. 4. For Publishers. The term “Placement” shall mean the Advertiser’s or the Site’s user’s Content or Advertisement insertion into the MGID. MGID Postback and Peerclick Setup Algorithm. ADashboard Data is stored as long as you have an account with the Dashboard. Silakan klik tautan MGID tersebut. Payment Schedule. 2. ad Dashboard vs Mgid Dashboard. Conversion tracking & Optimization You can also track your offer conversions and optimize straight in the MGID ads dashboard. MGID • 14 de. Assigns a unique User ID that MGID uses for attribution and reporting purposes, and to tailor recommendations to this specific user. This makes both the networks quite robust in terms of their ad performance monitoring and reporting. The term “MGID Dashboard” shall mean the Advertising Platform’s web-based Advertising Platform’s proprietary analytics dashboard containing statistics and other vital functions. - Explore the MGID dashboard - Publishers: big names suggest a ton of traffic - Native ad format: images should pop to catch users' attention - Pricing: CPC campaigns with MGID - Targeting: choose the right geo and other options for your offer - Importance of a dedicated account manager. Leading Native Advertising Solutions for Advertisers and buyers that offers high quality and high performance results. Innovative. MGID is a global advertising platform helping brands reach unique local audiences at scale. To do this, click on the “Add. 2. The main page of your dashboard contains all the features you need for launching your first ad campaign. CPC. In the advertising campaign settings, enable the Conversion sensors and select the condition for achieving the goal: Postback. Native traffic from MGID MGID gets 1. Step 4: You can copy the code from the MGID dashboard Data Publisher, Data Widget and Data Container and paste this in MGID Ads. MGID integration: Braip. Novas métricas no Dashboard do Editor . MGID Dashboard Settings AdCombo Dashboard Settings Verification of Postback URL Settings The instruction below covers affiliate network integration. The term “Net Revenues” shall mean the sum earned and received by the Advertising Platform from the online advertisement distribution via Publisher’s. What is the shortened form of Media Guide Internet Database? The. Set up the Traffic Sources and Postback. 015 and $0. After the campaign was created go to the conversion sensors - MGID CONVERSION SENSOR. Learn More . Although the device type. The tool scans the contents of your landing page and provides you with the most engaging text copies that give you an edge in. 01 per click. What advertising metrics are available for websites? How to Create a Campaign? Log in to the MGID Dashboard. Novas métricas no Dashboard do Editor . MGID is a robust native ads marketplace for advertisers and publishers. Follow Following. Start by creating an event and Postback URL in the MGID dashboard. STEP 3: Use Malwarebytes AntiMalware to Scan. Make sure you leave the Expected CPA field empty. Afirm AuSuM. Screenshot from the MGID dashboard. As an advertiser, having diverse targeting options and campaign optimization tools at your disposal is crucial. However, to target tier 1 countries, you should be ready to spend between $0. Enter the parameter/macro in the custom UTM Tracking Tags section in the Dashboard and save the changes: s2= {click_id} It is important that the "s2" you enter in our system corresponds to the same parameter in Binom tracker. After that, please open the campaign settings and the custom UTM tracking tag, enter the parameter/macro, and save the changes. Locate the file in Shopify that contains the button where the “Add to Cart” action takes place. n. Seja um editor. This will. To create an Audience, go to the Audiences section in MGID Dashboard (located in the upper right corner. Fill in the "Event name" field. Leading Native Advertising Solutions. Affiliate World Global 2023 . Navigate to the Conversion tracking section and select the Postback option in the Tracking settings tab. Programmatic OOH advertising. PLEASE SIGN IN. Ad Relevance. Save the. Add an advertising campaign to the MGID Dashboard. MGID Publisher’s Dashboard. 6. The term “MGID Dashboard” shall mean the Advertising Platform’s management tool for administration of the Advertisement Campaign(s) and the Advertising Platform’s proprietary analytics dashboard. MGID Pixel Helper Overview MGID Postback and Kochava Setup Algorithm See more Integrations via webhooks MGID integration: PerfectPay (via webhook) MGID. The data discrepancy has to do with the internal logic of AMP pages that might lazy load MGID widgets. read more. Select the MGID Pixel option in the Tracking Methods tab. Choose the page template you want to use from the page-templates section on the right side menu. com via webhook in the MGID dashboard. Novas métricas no Dashboard do Editor. A website approval/rejection message will be sent to the. Start typing the relevant App ID. Start typing “MGID” and click on the thumbnail to open the MGID Partner. MGID, Inc. 2317. 2. Click on My Apps (top, right). 7M clicks in Latin America, 870k clicks in North America and 5M clicks in Asia-Pacific. Check them out below! Native ads are designed to fit the original content of a website or application. MGID is fully compatible. Branch App Tracker Integration in MGID Ads. Step 4: You can copy the code from the MGID dashboard Data Publisher, Data Widget and Data Container and paste this in MGID Ads. Start by creating an event and Postback URL in the MGID dashboard. Seperti platform lainnya, MGID memiliki pedoman periklanan yang rinci tentang apa saja yang diizinkan, dibatasi, atau diperbolehkan. 12. If the. css">MGID analytic reports allow you to track all real-time advertising metrics separately for websites and widgets. Bangkok, Thailand. Affiliate World Global 2023 . See all upcoming events. The term “Net Revenues” shall mean the sum earned and received by the Advertising Platform from the online advertisement distribution via Publisher’s. Content. Learn More<link rel="stylesheet" href="styles. Save settings and check how the. A função objetiva que o mecanismo está configurado para melhorar é a CTR (taxa de cliques) do usuário, ou seja, o sistema prevê a probabilidade de um usuário. MGID, Inc. MGID's native advertising platform connects and intertwines global audiences through top-tier, verifiable publishers with highly engaged traffic. MGID has identified the need for advertisers to connect with their target audience in a non-disruptive way. com. With MGID, you get access to 32,000+ publishers and 185+ billion monthly impressions. Start typing the relevant App ID and click on the thumbnail to open the App. Branch App Tracker Integration in MGID Ads. If you want a more coThe MGID Dashboard Settings; Set up a new or open an existing advertising campaign in Dashboard. Download the plugin that works best for you (we’ve chosen Ads for WP as an example) Step 2. MGID gets 1. To copy the Sensor code to your Clipboard, click on the grey code area in the pop-up box. $0. 7 Desember - 8 Desember 2023. v. For each in-app event (aka SDK Event Name) fill in an MGID version of. BECOME AN adVERTISER. We can add one step, or several, depending on at which stage you need to receive the tracking data. MGID S2S Conversion Tracking With AppsFlyer (With a Landing Website) Voluum. MGID partners with 31650+ publishers all over the world,. Traditional display ads have become less effective due to banner blindness and the rise of ad-blocking technology. 3(q) below) and, if applicable, Publisher’s authorized users, access to the MGID. 700+. Start by creating an event and Postback URL in the MGID dashboard. Dubai, UAE. Add stages 1 to 3 of conversions (Interest, Desire, Action); in addition, an existing or a new goal may be chosen as well. A webhook is a way for web applications to send automatic notifications or callbacks to other applications in real time. A webhook is a way for web applications to send automatic notifications or callbacks to other applications in real time. Learn More . The term “MGID Dashboard” shall mean the Advertising Platform’s web-based Advertising Platform’s proprietary analytics dashboard containing statistics and other vital functions. STEP 2: Use Rkill to terminate suspicious programs. Part 1: Create a goal in the MGID dashboard. On the section page, click on the Add New Audience button. Please note that these categories of data may include identifiers. 【Sobre】MGID - Plataforma de Publicidade Nativa Monetização nativa para editores Visitantes adquiridos para anunciantes 850 milhões de leitores únicos com 185 bilhões de recomendações mensais. Caesars Forum, Las Vegas, USA January 15 - January 17, 2024. Our Company ; Our Team ; Locations ; Careers ; Press ; Events ; Events . This will be the identifier of your completed Goal and will thus be considered achieved upon the completion of your Goal. MGID Postback and Branch Setup Algorithm. $4. I have personally found MGID’s dashboard is be more appealing in terms of UX. Add our macro {click_id} to Sub1 and click on the “Update” button. Native Advertising, Simplified With access to over 850 million monthly users, MGID's platform seamlessly distributes your message to the right user at the right time to stimulate the right engagement. Set the following parameter/macro in the Custom UTM Tracking Tags in Dashboard, and click on the “Save” button: aff_sub,2,3,4,5={click_id} For example: Important: the click_id you enter in the MGID Dashboard should be the same as the values registered in the Adsbridge system in which the final Postback link (Tracking ID) is entered. S. Paste the Pixel Sensor code in the header of each. We partner with clients originating from over 200 countries, while supporting more than 70 different languages. When creating an Audience, you should specify: Audience name (up to 30 characters) Describe your audience (up to 90 characters) Target type: on what basis a visitor will be added to. Заходимо в кабінет MGID - вводимо логін і пароль 2. 3(q) below) and, if applicable, Publisher’s authorized users, access to the MGID. MGID Postback and Adjust Setup Algorithm. Select Event in Goal type and name the event. ad vs Mgid, it is important to take a look at their dashboard and reporting panel. “Traffic Insights” is a relatively new feature in MGID‘s native advertising network. To do this, click on the “Add new campaign” button. Anti-Fraud. View some of our favorite ad unit designs for both desktop and mobile. Step 4: You can copy the code from the MGID dashboard Data Publisher, Data Widget and Data Container and paste this in MGID Ads. Who is a Native Affiliate Advertiser? The short answer: a person who wants their ad campaigns to convert like crazy. Important point: the sub you are registering in the MGID Dashboard must be the same as the one in the Leadbit Affiliate Network, which will create the final Postback link. Targeting & Dynamic Targeting. É por isso que alteramos as configurações padrão dos principais relatórios do editor e adicionamos várias novas métricas de desempenho para oferecer aos nossos clientes. And receive access to the audiences generated by over 32,000 publishers . (Works for product offers only). Enable the MGID Integrated Partner in AppsFlyer: Log into the AppsFlyer dashboard. 74,883. 3. txt on their domains, those publishers must ensure that they are included as authorized sellers of that inventory. Track, analyze & optimize campaigns straight from the dashboard. Then, add the click_id = {click_id} parameter to Tracking Tags The name of the click_id. Open the AppsFlyer dashboard. Cons: The dashboard was challenging for me. Agar jelas, berikut langkah-langkah pasang unit iklan MGID untuk Blogger: Masuk ke Dashboard MGID yang sudah approve> website> lalu tekan + untuk buat unit Iklan baru; Setelah itu, lakukan setting layout iklan sesuai keinginan berdasarkan ukuran, dimana iklan akan ditempatkan dan lain sebagainya. To do this, click on the “Add campaign” button. 2. Adding Funds. A native advertising campaign costs anywhere between $500 to $1,000,000. How to Create a Campaign? Log in to the MGID Dashboard. After clicking on the "Connect with Google Analytics account" button you will be redirected to a Google page where you will be asked for the authorization from MGID to access your account in Analytics. Upcoming Event. 【MGID】- Platform Periklanan Native Monetisasi native untuk penerbit Lebih banyak pengunjung untuk pengiklan 850 pembaca unik dengan 185 miliar rekomendasi setiap bulan. Like #090A0C #50363C #25234B #144CFD; #AC949F; #B9AB13; #BB3C2F; Download color palette. Native Advertising, Simplified With access to over 850 million monthly users, MGID's platform seamlessly distributes your message to the right user at the right time to stimulate the right engagement. Navigate to the Conversion tracking section and select the Postback option in the Tracking settings tab. Some of the most commonly used include: Views with Visibility, Clicks, Click-Through Rate (CTR), Ad CPC, and Ad Revenue. 25 trusted publishers 900 unique visitors monthly 200 ad impressions served each month Why advertise with MGID Intuitive self-serve platform Easy-to-use campaign management and reporting interface allows you. How MGID created unique native format messages to generate leads for HSBC’s credit card services. MGID Postback and Branch Setup Algorithm. (Works for product offers only) We will use the “action - lead” for. The term “MGID Dashboard” shall mean the Advertising Platform’s web-based Advertising Platform’s proprietary analytics dashboard containing statistics and other vital functions. You can edit your teaser by clicking on the "Edit" option in the "Ads" section in Dashboard and submit it to moderation again. 2. What does MGID stand for? MGID stands for Military Geographic Information and Documentation. Who is my account manager? I want to add another user to my account. Additional parameters - > Add sub Ids: Sub1,2,3,4. Track, analyze & optimize campaigns straight from the dashboard . Engaging content enhances user experience. Follow these steps: 2. March 1 - March 2, 2023. The term “Net Revenues” shall mean the sum earned and received by the Advertising Platform from the online advertisement distribution via Publisher’s. If MGID publishers choose to use ads. 4. Define your CPC and daily budget & pay only for clicks you receive. Agar jelas, berikut langkah-langkah pasang unit iklan MGID untuk Blogger: Masuk ke Dashboard MGID yang sudah approve> website> lalu tekan + untuk buat unit Iklan baru; Setelah itu, lakukan setting layout iklan sesuai keinginan berdasarkan ukuran, dimana iklan akan ditempatkan dan lain sebagainya. General Settings. The term “Placement” shall mean the Advertiser’s or the Site’s user’s Content or Advertisement insertion into the MGID. 2. It eliminates the need for constant checking by allowing applications to communicate directly when specific events occur. To avoid guessing which GEO or tactic to choose, look at three tables in MGID dashboard: Hot Opportunities, Low Competition, Best Performing. n. Add stages 1 to 3 of conversions (Interest, Desire, Action), or you can choose an existing or a new goal. (“Advertising Platform”) agrees to provide any Publisher (defined in section 1. View some of our favorite ad unit designs for both desktop and mobile. Ads Rejection. Pro tip #4: If you go to your personal MGID dashboard, the Reach Meter shows your potential ad campaign reach and the level of competition at any given time of the year, so you can track average prices for each season. AppsFlyer Dashboard Settings. I have personally found Mgid’s dashboard is be more appealing in terms of. Aqui na MGID, temos o compromisso de responder às solicitações dos clientes, assim como às práticas e padrões da indústria. Log into the MGID dashboard and click on the “add new campaign” button. How MGID created unique native format messages to generate leads for HSBC’s credit card services. You can add one or several steps, depending on at which stage you need to receive the tracking data. v. Once you found the right position, insert the widget code into the source code. If MGID publishers choose to use ads. 1 billion people every month Аcross the world's most trusted publishers Get instant access MGID's exclusive publisher network includes: SOLUTIONS FOR ADVERTISERS Choose the format that best meets your needs and goals See in action Engaging, non-intrusive ads that match the look and feel of premium publisher pages Native Retail Brands Video MGID, Inc. Di MGID, kami berkomitmen untuk selalu responsif terhadap permintaan klien, dan juga praktik dan standar industri. As a result, we can guarantee that 96% of MGID traffic is fraud free. CPC. 2. Follow these steps: Create a new advertising campaign or edit an existing one by clicking on its respective icon in the dashboard. MGID Ad organize was established by a private claimed organization MGID. MGID has marked itself as the worldwide pioneer driving local promoting organization on the planet. f9c55b60329874ab. Step 5: Now. The term “Placement” shall mean the Advertiser’s or the Site’s user’s Content or Advertisement insertion into the MGID. com and MGID’s Dashboard, and any other MGID affiliate(s) displaying these TOSP subject to your acceptance of and compliance with these TOSP, and the terms and. Then scroll down to conversion goal creation. Pros: I appreciate the targeting options available on the platform, which have allowed me to reach the right audience for their products. Branch App Tracker Integration in MGID Ads. 3. Some of the most commonly used include: Views with Visibility, Clicks, Click-Through Rate (CTR), Ad CPC,. Additionally, we would recommend taking a closer look at our Content Guidelines. After installing the plugin, the Ads option will be displayed on the WordPress dashboard. 2. ItIn addition, MGID offers an on-demand payout option, which can be a reasonable addition to AdSense's monthly payouts. The term “Net Revenues” shall mean the sum earned and received by the Advertising Platform from the online advertisement distribution via Publisher’s. . Prohibited types of websites: Streaming/Torrent/Websites with low information value. n. P. You will see two available sections; one for advertisers and one for publishers, regardless of the account type you created. MGID Postback and Kochava Setup Algorithm. Setup Algorithm on MGID side. To complete the General settings section, follow these steps: Enter the Campaign name. MGID Postback and Adjust Setup Algorithm. 4. 2. 1. AppsFlyer Dashboard Settings. Their analytics is as detailed as you need your native ads reports to be, while still being intuitive and easy to use. Dubai, UAE. If you don’t have a separate tracker, you can use MGID’s analytics dashboard. Anunciantes. Depending on the type of conversion you want to track (URL, event-based, postback, or view-through conversions), you have to set up goals for your advertising campaigns, adjust tracking. MGID Postback and Adjust Setup Algorithm. (“Advertising Platform”) agrees to provide any Publisher (defined in section 1. employees around the globe. There’s no need to download and re-upload images from other sites or manage numerous subscriptions to stock websites. A webhook is a way for web applications to send automatic notifications or callbacks to other applications in real time. 1. n. Dashboard Data; Registration Data (advertiser); Registration data (publisher); Advertisers’ Fund Data; Publishers’ Fund Data; Usage Data; Widget Data; Advertising Campaign Data; Ad Serving Data; MGID as DSP; MGID as SSP; Click Data; Verification Data. Product promotion is the most common of campaign types. MGID, Inc. 1. With it, you can pre. Follow these steps: Create a new advertising campaign or edit an existing one by clicking on its respective icon in the dashboard. v. 1 billion people every month Аcross the world's most trusted publishers Get instant access MGID's exclusive publisher network includes: SOLUTIONS FOR ADVERTISERS. The page view count in Google Analytics might be higher than the page views shown in the MGID dashboard. Add a new advertising campaign in Dashboard. Log in to BetWinnerAffiliates Dashboard. Aqui na MGID, temos o compromisso de responder às solicitações dos clientes, assim como às práticas. View All . If you followed the previous section, you already have the necessary pane open - skip to Step 3. Log into the MGID dashboard and click on the “add new campaign” button. Navigate to the Conversion tracking section and select the Postback option in the Tracking settings tab. Select MGID from the template list and click Next. Add an ad campaign to Dashboard. 4. The term “Net Revenues” shall mean the sum earned and received by the Advertising Platform from the online advertisement distribution via Publisher’s. . 1 per click. $4. com and MGID’s Dashboard, and any other MGID affiliate(s) displaying these TOSP subject to your acceptance of and compliance with these TOSP, and the terms and. 【MGID】- Platform Periklanan Native Monetisasi native untuk penerbit Lebih banyak pengunjung untuk pengiklan 850 pembaca unik dengan 185 miliar rekomendasi setiap bulan. The Advertiser or the Site’s user undertakes to make payment under prepayment terms as specified in the MGID Dashboard or in any and all applicable Insertion Order(s) before the beginning of an Advertising Campaign Term. 74,883. Select the amount you're willing to pay for each click. Who is a Native Affiliate Advertiser? The short answer: a person who wants their ad campaigns to convert like crazy. MGID Native Advertising Review For Advertisers. v. 2. MGID, Inc. With MGID, you get access to 32,000+ publishers and 185+ billion monthly impressions. MGID, Inc. Đặt lịch chạy cho chiến dịch (Schedule) Đặt giới hạn cho chiến dịch (Limit. he helps in adjusting my bids to ensure I can get the best out of my campaigns. Doubling in 2021, it is projected to increase an additional 56% in 2022. 6. KYC (Know Your Customer): Verification through iDenfy. Select which order statuses will provide for transferring Postback. 3 (q) below) and, if applicable, Publisher’s authorized users, access to the. 5. MGID is a native advertising platform founded in 2008. Looking for online definition of MGID or what MGID stands for? MGID is listed in the World's most authoritative dictionary of abbreviations and acronyms MGID - What does MGID. Follow these steps: Create a new advertising campaign or edit an existing one by clicking on its respective icon in the dashboard. Start by creating an event and Postback URL in the MGID dashboard. 2. Posted 2023-04-02. e CPA. If you want to embark on the affiliate marketing journey right away, then you may create a personal account in the MGID dashboard and a dedicated Account Manager will reach out right away with an action plan to get started. How MGID created unique native format messages to generate leads for HSBC’s credit card services. Add an ad campaign to Dashboard. 000 editores e mais de 185 bilhões de impressões mensais. Analyze and Adapt: Keep a watchful eye on your ad performance through the MGID dashboard. First, click the “ MGID conversion sensor ” button at the bottom of campaign settings in the Dashboard. $0. Navigate to th. 3. After that, go to the page where you can create a campaign. Important point: the sub you are registering in the MGID Dashboard must be the same as the one in the Leadbit Affiliate Network, which will create the final Postback link. MGID is a pioneer when it comes to native advertising. Langkah selanjutnya yakni silakan :. $4. The term “Placement” shall mean the Advertiser’s or the Site’s user’s Content or Advertisement insertion into the MGID. The term “MGID Dashboard” shall mean the Advertising Platform’s web-based Advertising Platform’s proprietary analytics dashboard containing statistics and other vital functions. Khởi động. After the campaign was created go to the conversion sensors - MGID CONVERSION SENSOR. This means that your last month's earnings will be paid by the end of the current month, approximately on the 30-the day of the month. The only indispensable parameter for. MGID Postback and Kochava Setup Algorithm. MGID Postback and AppsFlyer Setup Algorithm. Então, temos a solução! A integração da MGID com a OpenAI DALL·E 2 (mesma fundadora do ChatGPT) permite gerar imagens com Inteligência Artificial Generativa a partir de comandos de texto. Follow these steps: Create a new advertising campaign or edit an existing one by clicking on its respective icon in the dashboard. 3. 【MGID】 - Nền tảng quảng cáo tự nhiên Kiếm tiền tự nhiên dành cho nhà phát hành Tìm khách truy cập cho nhà quảng cáo 850 triệu độc giả độc quyền với 185 tỷ đề xuất hàng tháng. With MGID Login Publisher, you can easily manage your campaigns efficiently and cost-effectively. read more. Intuitive dashboard design and rich collection of features for advertisers who want to. Then, fill in the Postback URL field with the link that you copied on the MGID Dashboard. Tracking Dynamic Revenue with Pixel. Final steps on the MGID dashboard Once the app is installed and running on the Cloudflare platform, you need to complete a few more steps on the MGID Dashboard. There, click on the “Add Campaign” button. The term “Net Revenues” shall mean the sum earned and received by the Advertising Platform from the online advertisement distribution via Publisher’s. Vamos começar algo extraordinário hoje! 【MGID】- Plataforma de Publicidade Nativa Monetização nativa para editores Visitantes adquirindo para anunciantes 850 milhões de leitores únicos com 185 bilhões de recomendações mensais. 3(q) below) and, if applicable, Publisher’s authorized users, access to the MGID. 05, 5. The term “MGID Dashboard” shall mean the Advertising Platform’s web-based Advertising Platform’s proprietary analytics dashboard containing statistics and other vital functions. The location will vary depending on your Shopify setup, but the “Add to Cart” button usually can be. Designers and copywriters will help you create ads that hit the right approach, for the right customer in the right moment. MGID, on the other hand, is a prominent native advertising network that excels in content discovery and distribution. Add the click_id = {click_id} parameter to Tracking Tags. Both Taboola and Mgid have clean reporting which is not only detail oriented but also real time with a little delay. Go to the conversion sensors - MGID CONVERSION SENSOR. 2. To avoid guessing which GEO or tactic to choose, look at three tables in MGID dashboard: Hot Opportunities, Low Competition, Best Performing. รายงานการวิเคราะห์ของ mgid จะช่วยให้คุณสามารถติดตามตัวชี้วัดการโฆษณาแบบเรียลไทม์ทั้งหมดโดยแยกกันสำหรับเว็บไซต์และวิดเจ. Step 3: Next, click here to get the code. Step 2: Click on Create Ad to add an ad just like in the screenshot below. 2. S. The main page of your dashboard contains all the features you need for launching your first ad campaign. The term “MGID Dashboard” shall mean the Advertising Platform’s web-based Advertising Platform’s proprietary analytics dashboard containing statistics and other vital functions. Manual installation of the Sensor code. Dashboard Data is stored as long as you have an account with the Dashboard. Simply add funds as described in the payments section and launch a campaign. More data regarding your traffic. 1. MGID's native advertising platform connects and intertwines global audiences through top-tier, verifiable publishers with highly engaged traffic. Select the relevant App and navigate to Integrated Partners > MGID (see previous section: Enable the MGID Integrated Partner). 1. Then the retargeting campaign will start showing them the custom ads across MGID publishers.