A bounce rate that is mistakenly reported might be caused by duplicate code, improperly integrated. To give you an idea, below are the benchmarks for good bounce rates by industry: Retail Sites – 20% to 40%. In Analytics, a bounce is calculated specifically as a session that triggers only a single request to the Analytics server, such as wCalculate the total number of emails sent over the selected time period, including both successful deliveries and bounced emails. exit rate can help you understand search engine optimisation (SEO) better. Using Site Search data in GA4 August 10, 2022. A good bounce rate depends on the age of the site and what your goals are with the site. a low hourly rate of pay; interest rates; charge an amount of money that is asked for goods or services:. Create the Timer trigger as follows: Add a new trigger and select timer as the event type. Segment Bounce Rates. It is one of the most important metrics by which. On a campaign-specific landing page, your bounce rate is inversely proportional to your conversion rate. There is usually no need to remove soft bounce email addresses from your recipients because them being undeliverable is usually only a temporary problem. Bounce Rate is defined as the total number of visitors registering only one hit per session divided by the total hits. If people are bouncing, they might not be able to find what they’re. 37 x 100 = 37%. If your site’s overall bounce rate is high, it’s likely that there’s at least one page that is suffering the most. Current data suggests that bounce rates for e-commerce stores tend to be around 45%. Te = Total entrance visits. Bounce Rate definition Bounce rates are the percent of single page visits, where the user arrives and doesn’t trigger any events or visit any other page. Translations. Definition: The bounce rate measures the degree of rejection that exists on a page. Exit rates, in general, depend on pageviews and not on the number of people leaving the said page. The “bounce rate” is the proportion of website visitors that leave without clicking a link, finishing a form, or making a purchase. Since Bounce Rate can legitimately be defined using either Single Access. That means this is a. Research. Exit Rate is the rate at which people leave your site, period, each of which has a different page that completes their visit. The bounce rate definition is the percentage of users who leave immediately after visiting your website. The Google Analytics help center defines bounce rate as “the percentage of single-page sessions (i. For example, if 100 people visit your site and 10 of them only visit one page, then your bounce rate would be 10%. I wish Sitecatalyst could have provided the bounce rate metric right out of the box but no worries… here is how you can do it easily. Needless to say, the ultimate goal is to always. Anything over a 2% bounce rate is a sign of trouble. g. Reference, food and drink, and science industries have higher bounce rates than real estate, shopping, and gaming industries. Email Bounce Rate is the percentage of emails sent which weren’t delivered. The engagement rate in GA4 is the inverse of the bounce rate. Bounce. Turns out that in Ad-Hoc you can choose whether or not to 'Count Repeat Instances' and by setting it to 'No' the bounce r. sessions in which the person left your site from the entrance page without interacting with the page). Exit Rate. However, if bounce rate is high and average time on page is low, then there is a problem because Google factors in time on page for rankings. In its most basic sense, a bounce rate represents the percentage of visitors who enter the site and then leave, as opposed to staying on the site and interacting with it in a. tl () call) are not counted as a Bounce. Internal linking is the process of. A bounce rate. Bounces: The number of sessions in which visitors viewed an entry page but did not proceed to a subsequent page view, goal conversion, or eCommerce conversion. When a person visits your site and then exits the page without clicking on the menu, product, blog post or any other link on the page, then that is considered a bounce. THE DEFINITION. Definition: The percentage of marketing-driven installs out of your total installs. However, it’s important to note that these figures vary by page type, with blog posts having a higher bounce rate of. That last line deserves a little more attention: triggering a single request to the Analytics server. 4. Since your aim is to sell merchandise, you’ll want visitors to. If your numbers are totally off (such as a bounce rate of 88%), try comparing buyers to non-buyers on your site. For example, the Days of Week dimension is composed of the following dimension items: Sunday, Monday, Tuesday, Wednesday. Simply put, bounce rate is the percentage of visitors who leave your site without performing a desired action, which can be anything from clicking away to another webpage, watching a video, or selecting to “read more. Set goals. Of those, 500 bounce. In my previous post, I highlighted two segments that I commonly use: 1) Visitor Type (i. So, the formula for calculating the email bounce rate is:A Bounce rate is the duration of time which is used to calculate in percentage, all single page-visits. In Google Analytics, a ‘bounce’ occurs when a visitor lands on a webpage and exits without viewing a second page on your site. Here are some of the main causes of a hard bounce: Non-existent email address: The recipient may have deleted the email account or may not have provided a real email address. Bounce rate, then, is the rate at which people bounce into and out of your site without interacting. Here’s Google’s technical definition: Bounce Rate is the percentage of single-page sessions (i. Bounce rate is the percentage of visitors to a webpage that leave without viewing any other pages. And your conversion rate is 5%. 41% to 55% is ok. Now that we understand how the bounce rate is calculated in Google Analytics 4, you may. We are using Audience Manager and Omniture. Keyword #3 and #4 seem to directly contradict each other. If your bounce rate is high, this can affect SEO results as a high bounce. Your audience doesn’t match the purpose of the page, as they won’t engage with your page. Select the report you want to customize. However, this can range from as low as 20% for e-commerce websites to as high as 90% for certain page types like dictionaries or blogs. You can track their user journey and path through your site so you can see what they’re interested in and when they left. It is a simple measure of whether your content engages those who land on the page. Here’s how the formula looks: (# of bounces* / # of delivered emails) x 100 = your email bounce rate. Making text easier to read is a matter of:The hypothesis should have a user verbiage and not a feature verbiage. UTM parameters are simply tags that you add to a URL in order to track your campaigns and improve marketing data quality. It’s a common metric tracked by Google Analytics, Omniture, Chartbeat, and dozens of other analytics packages. Die Bounce Rate ist eine wichtige Kennzahl. Magnificent User Experience Stats. To understand why most visitors leave your web pages, you need to dive deeper into what’s happening on your web pages and know your visitors’ behaviors. However, it is important to note that a lower Bounce Rate is not always better, as it could indicate that visitors are not finding what they are looking for. A bounce rate is the percentage of website or app visitors who view one page or one piece of content and then leave the site. However, it is important to note that bounce rates can differ significantly between different industries and individual websites. Bounce rate refers to the percentage of users who land on a page and then leave without taking any action. Analytics platforms measure activity and behavior on a website, for example: how many users visit, how long they stay, how many pages they visit, which pages they visit, and whether they arrive by following. Blogs and. 56% to 70% is above average but may not be a cause for concern depending on the website. Bounce Rate and Actual Bounce Rate. Engagement rate is a more comprehensive measure of how visitors interact with a landing page than simply whether they leave. This metric is widely used to measure the. Bounce là số lượng truy cập (hoặc xem) trang duy nhất và mỗi truy cập chỉ có. But learning how to leverage it to move the needles is a better one. (How to find it: Audience - Overview - Bounce Rate) Bounce rate measures the percentage of people who left a website without visiting another page beyond the one they entered a site on. Create Easy to Read Content. Bounce Rate: the percentage of single-engagement sessions (entrances) Exit Rate: the percentage of exits on a page (pageviews) Hence, a bounce occurs whenever a person enters the page and then exits without visiting another page on the website or interacting with any of the page’s contents (e. To reduce the bounce rate of your site, you have to first understand what is causing it to rise. 69%: Search:. In the past I have shed light on how you can create Bounce Rates for campaign elements, visitor types, etc. The definition of a “good” bounce rate based on page type and traffic source is also subjective. Definition. 1. The bounce rate is 50 percent. So this bounce rate is approximately 37%. Definition: The percentage of total emails sent that could not be delivered to the recipient’s inbox, known as a “bounce” How to Use: Use this metric to uncover potential problems with. Click on " Sessions over time " under " Acquisition ". 68%. Users who viewed custom attribution marketing channel reports were confused with the ‘last touch’ label, as ‘last touch’ is not accurate with custom. It’s all but impossible to completely eliminate bounced emails, so achieving the average bounce rate for your industry is a good result. A drop-down menu should appear, where. There are various definitions, but typically a user is thought to have ‘bounced’ if they only visit one webpage. Webtrends Analytics is aimed at larger companies looking to get insights into their SharePoint site web traffic. To put it simply, both soft and hard bounce rates are problematic. Bounce rate. 22%. In the case of my blog, the bounce rate dropped from 80-90% to 5-15%! This result tells me that people who arrive on-site aren’t arriving by accident, that they are specifically interested. To give you an idea, below are the benchmarks for good bounce rates by industry: Retail Sites – 20% to 40%. Well, according to Google's original definition of actual bounce rate is, "A bounce is a single-page session on your site. The definition of a “good” bounce rate is also subjective based on the type of page, and the source of traffic. Click Customize report in the upper-right corner of the report. The bounce rate you see in Google Analytics pays no attention to the amount of time a visitor spends on your. In this article, you’ll learn:In Analytics, a bounce is calculated specifically as a session that triggers only a single request to the Analytics server, such as when a user opens a single page on your site and then exits without triggering any other requests to the Analytics server during that session. Tingkat bouncing yang tinggi menunjukkan bahwa pengunjung tidak menemukan konten yang relevan, menarik, atau tidak memenuhi. 65 seconds. I believe a “bounce” is when a searcher uses Google to find your site via specific keyword. exit rates, they are both important KPIs for SEO. While these are the average bounce rates, it’s important to know that. To view bounce rate in GA4 reports: From the left menu, select Reports . Quick definition. By definition, the Bounce Rate is the percentage of users who, once they arrive on a site, leave it after viewing a single page (known as the landing page). A low bounce rate is generally considered good because it means that visitors are exploring your site and finding value in your content. A bounce rate is the percentage of visitors that land on a web page and leave, whereas an exit rate is the percentage of people leaving a specific page even if they may not have landed on it. Bounce rate refers to the number of people who leave a page without performing any action, like clicking a link, completing a purchase, or visiting a second page. Bounce Rate: The Layman’s Definition. This is particularly true for new audiences that haven’t heard much from you before and/or their addresses haven’t been properly verified. Good bounce rates in e-commerce are. The second person opens your homepage, then clicks the back button on his internet browser. It leaves almost no room for optimization — some users are not initially set up for conversion. Though it is a general indicator of subject line effectiveness, it can be a misleading metric for online marketers. The Page views metric shows the number of times a given dimension item (dimension value) was defined or persisted (i. A hard bounce is a permanent failure in the email deliverability as the server couldn't deliver the email due to various reasons. e. e. A/B testing is one of the most effective ways in digital marketing to optimize your website funneling. Inserting a clear call to action (CTA) on the content page can of course help you optimize the bounce rate on the website. It hits the table and bounces back without rolling (visiting any other pages). Counts, eg. Within Omniture there is a standard definition of bounce rate that is defined by whether or not a user completes a second Omniture load event, which typically involves the user going to a second page. Yet, of the 50 percent who didn’t bounce, only 20 percent (10 percent of the total generated traffic) go on to convert and generate a mere $150,000 in sales with a net loss of $50,000 ( Revenue – marketing costs. 53% of mobile users leave websites after 3 seconds. Some of them are temporary reasons, and some are. It is one of the most common indicators of user engagement and satisfaction. Time On Page vs. Though as you know Omniture can compute. Good bounce rate: low bounce rate. According to Google Analytics documentation: “Bounce rate is single-page sessions divided by all sessions or the percentage of all sessions on your site in which users viewed only a single page and triggered only a. After deciding the result you want your website to obtain, simple metrics such as clicks, bounce rate, references, and conversions can be calculated. However, they are still counted as a Single Access. Aber sie ist auch eine überbewertete und oft falsch verwendete Kennzahl. commenting). If you’re seeing bounce rates over 5%, or even as high as 10% or greater, this suggests a significant problem that you will want to resolve. In Universal Analytics, given its definition, bounce rate also has a secondary purpose. warrensander. sessions in which the person left your site from the entrance page without interacting with the page). Navigation should be easy and effortless for visitors. and give you useful channel insights. Bounce Rate của website = Tổng lượt thoát (bounce) trong khoảng thời gian nhất định/Tổng số lần truy cập (entrance) trong cùng một khoảng thời gian đó. An internal document maintained by an organization that outlines how custom variables are used, and the logic used to populate them. Find the report in the Report tab and click the edit icon in the upper right-hand corner of the report. Here’s another illustration of why bounce rate can be so meaningless: If you’re a solo entrepreneur with a one-page website, you are, by definition, going to have an extremely high bounce rate – like 100%. Bounce rate. This means that for this campaign, you had a slightly high email bounce rate of 2. For example: Trait rule will should that bounce rate is higher than %80. Things like your business type, industry, country, and the types of devices your visitors are using all influence what a good average bounce rate would be for your site. See also Single access. Google also provides an explanation in their GA4 support pages if you wish to read more. 6 comments: Having a high bounce rate can mean three things: 1. It’s a key indicator of. If you only have a. A high bounce rate is generally a sign that something is wrong with the site, such as slow loading times, confusing navigation, or irrelevant content. A good bounce rate is around 40% or lower, while a bounce rate of 60% or higher may be an indication that you need to evaluate your page content and make it more helpful and engaging for users. com, instead of John. The recipient’s mailbox is full. Not intuitive. Besides headings, one way to keep users on a page for longer and reduce the bounce rate is to create easy-to-read text conten t. So, all in all, it depends on the specific niche you are in. Non-Customer) and 2) Campaign Tracking Code (i. There are two types of bounces, soft bounces and hard bounces. By doing so, exit rate as displayed in Google includes bounce rate. Share of non-organic Installs. ”. Definition 1. 5%. Learning curve. This will give you a bounce rate percentage. [Source] The surprising thing is that quite a few beautifully looking websites can have astonishingly high Bounce Rates. Making text easier to read is a matter of: The hypothesis should have a user verbiage and not a feature verbiage. Furthermore, bounce rates vary by industry. sessions in which the person left your site from the entrance page without interacting with the page). The engagement rate is a metric often used in analyzing the efficacy of brand campaigns. t () and s. This number is expressed as a percentage. 20% bounce rate. Zudem zeigt sie dir an, wenn etwas mit deinem Tracking-Setup nicht in Ordnung ist. It will not count as an additional 'visit', however it will count as an additional 'hit'. 56% to 70% is higher than average but may not be cause for alarm depending on the website. There are several ways to access the Segment Builder: Analytics top navigation: Click Analytics > Components > Segments. Here, total entrance visits for a web page refer to the number of visitors who arrive on the website through this webpage. Use permission-based double opt-in forms. The percentage of people who arrive on your website or landing page and leave without viewing any additional pages. 1. Bounce rate is the percentage of visitors that take no further action after landing on a website, like clicking through to another page, leaving a comment, or adding an item to their cart. Webtrends Analytics is aimed at larger companies looking to get insights into their SharePoint site web traffic. As I just described, my goal when looking at Bounce Rates is to be able to tell my peers how visitors are bouncing off key pages based upon both the page and the segment. Bounce Rate is a percentage of website users who visit a webpage and then leave, without visiting any other page on your website. The bounce rate is the percentage of sessions that were not engaged. 2. Hi There, We have a Mobile Site and Omniture shows a Bounce Rate of approx. This aims to make visitors know what steps to take if they feel interested in the content provided. when it expires) on a page. For instance, the average bounce rate across industries is around 47 percent. However, if you plan to do a drill-down of the page-wise bounce rate, it’s ideal to check it in the behavior report. This is particularly important on mobile devices where the screen size is smaller. The ‘Marketing channel’ dimension functions identically to the ‘Last touch channel’ dimension. The ideal rate ranges from 26% to 40%. 15-10-2015 19:27 PDT. The bounce rate on Squarespace is the percentage of people who leave the site after viewing only one page. If more than 30 minutes lapse between hits, a new visit begins. A well-designed website with intuitive navigation, clear calls-to. The Definition of Bounce Rate and Exit Rate Let’s start with some definitions. Websites with high bounce rates tend to offer a poor User Experience (UX). This layer uses an ontology to provide a uniform conceptual scheme that defines the problem domain of the underlying. Bounce rates are calculated by dividing the number of one-page visits by the total number of visits to the site. A visit ends when they meet any of the following criteria: 30 minutes of inactivity: Almost all sessions end in this manner. Overall, a bounce rate is triggered by a lack of site appeal – or “stickiness” – and should be reduced to as low as possible. To find the bounce reports, head over to the campaign reports page. It represents the percentage of visitors who enter the site and then leave ("bounce") rather than continuing to view other pages within the same site. According to a study by Wolfgang Digital, the average bounce rate for ecommerce websites is around 45. To increase your engagement and interaction, you should use interactive elements such as videos, quizzes, polls, chatbots, or pop-ups, and offer incentives such as discounts, free trials, ebooks. The definition of “bounce rate,” according to Google, is as follows: Bounce Rate meaning is the percentage of single-page sessions (i. It’s actually pretty simple! To calculate bounce rate, simply take the number of bounced emails, divide this number by the total number of emails sent, then multiply by 100 , Let’s say you send a total of 80,000 emails and 156 bounce back. Calculated metric: Allows the combination of existing metrics, statistical functions, and formulas for use in reporting. Bounce rate helps identify where you might be targeting people with irrelevant landing pages. In simplest terms a single bounce is a single-page visit – your user arrives on the landing page and leaves from the same page without seeing any other pages and GA counts 1 bounce. A high bounce rate indicates visitors are not engaging with the content or finding what they were looking for, causing them to leave. A usual best practice is to keep your bounce rate below 5% – any higher may indicate to. For mobile devices specifically, it’s 51% (remember that results also vary depending on the device). Bounce rate is single-page sessions divided by all sessions, or the percentage of all sessions on your site in which users viewed only a single page and triggered only a single request to the Analytics server. A good bounce rate can indicate that your marketing efforts are effective in driving relevant traffic to your website. Your email service provider will be able to give you this data under their analytics dashboard. Web analytics is the measurement and analysis of data to inform an understanding of user behavior across web pages. For instance, the average bounce rate across industries is around 47 percent. A bounce rate is the percentage of visitors that land on a web page and leave, whereas an exit rate is the percentage of people leaving a specific page even if they may not have landed on it. R b = Bounce rate. See Create a solution design document in the Implement user guide. Google Analytics uses the latter as its definition for a simple reason. For example, if you are in the retail industry and run an eCommerce site, the range of 40 – 60% may be acceptable for you. According to HubSpot, the average bounce rate for most websites is anywhere from 26% to 70%. Of those 1,000 visits, 375 people left the site without looking at any other pages. It is one of the most common and basic metrics in reports. That last line deserves a little more attention: triggering a single request to the Analytics server. 12 hours of activity: If a user consistently fires image requests without any 30-minute gaps for. Bounce rate is primarily focused on the first and the only page that users visit on your business site. Bounce Rate Definition. [Disambiguation: If you are looking for the bounce rate which applies to websites/webpages, please go here]Here are 12 tips that you can use to reduce the bounce rate and bring it down to acceptable levels. When looking at the industry's benchmark, the bounce rate differs widely. According to a benchmark report by Contentsquare, the average bounce rate across industries is 47%. Adobe Analytics Visitor / Google Analytics User: Definition: While multiple hits make up a session/visit, multiple sessions/visits make up a visitor/user. One of the critical metrics in Web Analytics is Bounce Rate which helps in determining disengaged users who abandons the site at the entry page or first page. Bounce rate metric in a segment. adjusted bounce is defined as 'bounces excluding the single page visits that have finished some interactions on the page'; for instance, single page visits that stay longer than 15 seconds, or trigger an ajax event; I want these visits to be excluded from bounce rate calculation. 5. A bounce is a single-page session on your site. The Bounce Rate is one of the most relevant metrics for measuring and analyzing the traffic that arrives on a website. It measures the percentage of sessions that meet certain conditions such as lasting longer than 10 seconds, completing a conversion event, or having at least 2 pageviews. Definition of Bounce Rate. Bounce rate metric in a segment. Bounce Rate. Information In web analytics, bounce rate is a popular metric used to describe the effectiveness or ineffectiveness of a particular web page. The number of page views used in the formula includes single page visits. To understand the difference between Exit Rate and Bounce Rate for a particular page, keep the following points in mind: For all pageviews to the page, Exit Rate is the percentage that were the last in the session. Fill the out the details in the form as follows and click “ Save ”. Go to Behaviour -> All Pages to see the bounce rate for individual pages on your store. As a general guideline, here are some bounce rate benchmarks by industry ( provided by Custom Media Labs ): E-commerce & retail: 20-45%. Bounce rate usually refers to the number of hard bounces per number of emails sent, and is expressed as a percentage: For example, if we sent 10,000 emails and 222 of them bounced, our bounce rate would be 222 ÷ 10,000, or 2. A former product name for Adobe Analytics. A visitor "bounces" away and leaves your site after only viewing a single page. rate a fixed amount of money that is asked or paid for something:. Sie ist nützlich, um das User Engagement zu bewerten. What Is Bounce Rate? Google’s own definition of bounce rate is: “The percentage of single-page sessions” (i. Bounce rate is the percentage of visitors that open a website and leave before spending an amount of time that is deemed significant by the search engine. What is Bounce Rate in Google Analytics. 5%. Many different variables determine what a “good” bounce rate is. Google’s definition of bounce rate, as seen in Google Analytics, is the percentage of visitors to your site that are only a single pageview. The Bounce Rate in GA4 is defined as the percentage of single-page sessions where the user left your site from the entrance page without interacting with the page. 2. 2009) is an access to knowledge access approach stored by an abstraction layer in multiple data sources that mediates between data sources and consumers of data. Adobe Analytics: Different in naming across Google Analytics (user) & Adobe (visitor). Engagement rates are metrics that track how actively involved with your content your audience is. Let’s say you’re running an e-commerce website. Omniture does not have the metric Bounce Rate in the set of metrics that it provides by default in the application. #Shoppers #Users buying #Orders Rates, eg. Bounces happen when emails cannot be delivered to email addresses. So, a 40% bounce rate means 60% of visitors felt engaged enough to visit another page. ) In email marketing, the percentage of emails in a campaign that are undeliverable. Google Analytics uses the latter as its definition for a simple reason. This post is in response to the web analytics guru Avinash Kaushik's blog post about calculating bounce rate in Omniture Site Catalyst. Just like Page Y, the exit rate of Page Z is 50% because four sessions included Page Z, and two sessions exited from Page Z. In Universal Analytics, Bounce rate is the percentage of all sessions on your site in which users viewed only one page and triggered only one request to the Analytics server. Aber sie ist auch eine überbewertete und oft. That may be due to long loading times, complex website layouts, or other elements of the site’s design that push users to opt for alternatives. This does not mean that the page necessarily has a. Definition: The percentage of your total emails sent that could not be delivered to the recipient's inbox. 56% to 70% is above average but may not be a cause for concern depending on the website. A soft bounce is a temporary failure in the deliverability of an email, and you might be able to send an email to the same email address at a later date. Here are some best practices while sharing bounce rate data within Adobe Analytics or if you are looking for calculation bounce rate formula in Omniture by leveraging bounces, single access. Exit Rate = Success Of Content Strategy. Recommended Content for You. Bounce rate and engagement rate. adjusted bounce is defined as 'bounces excluding the single page visits that have finished some interactions on the page'; for instance, single page visits that stay longer than 15 seconds, or trigger an ajax event; I want these visits to be excluded from bounce rate calculation. The real definition – the one harder to explain to the layperson – is the percentage of visitors to your site that only have one single interaction with the site,. This rate is expressed in so many percent. You are trying really hard to figure out how to improve the performance but you are stymied by the fact that. The main goal of looking at bounce rates is to determine whether your site (and specific pages on your site) is meeting the needs of visitors. In simple terms, it represents the portion of visitors who land on a page and then quickly move away, without any further interaction. Bounce rate is the percentage of sessions where the user loads a webpage and immediately exits without performing any action. Select the Engagement rate and Bounce rate metrics. A page’s bounce rate is only based on sessions that begin with that page. T v = Total number of visitors who viewed only one page. They view one page then exit, which equates to a session length of zero seconds. Let’s make this more concrete with examples. To do this, firstly, we should create segment on Omniture. In this article, you’ll learn: In Analytics, a bounce is calculated specifically as a session that triggers only a single request to the Analytics server, such as when a user opens a single page on your site and then exits without triggering any other requests to the Analytics server during that session. These are business metrics that help you determine whether a website variation is more successful than the control version. Zudem zeigt sie dir an, wenn etwas mit deinem Tracking-Setup nicht in Ordnung ist. Bounce rate measures the number of people who arrive at your website or landing page, do not take action, and then leave. Bounce Rate = (Single-Page Sessions / Total Number of Sessions) ×100. Google is the market leader in web analytics and the fact that Google Analytics is free to use makes it especially appealing to small businesses. Note that there are countless reasons. Bounce Rate Bounce rate is the percentage of sessions that last less than ten seconds, do not include a conversion, and/or only include one page view. Include internal hyperlinks. The meaning of BOUNCE is beat, bump. The AMO ID is connected to a visitor’s profile when a visitor land on the site from a paid search ad. Well, according to Google's original definition of actual bounce rate is, "A bounce is a single-page session on your site. So as a result, Discover may have lower number of Single Page visits than SiteCatalyst and hence lower bounce rate for a single page. Analysis Workspace: Click Analytics > Workspace, open a project and click + New > Create Segment. The engagement rate is the percentage of engaged sessions on your website or mobile app. About bounce rate A bounce is a single-page session on your site. brand credibility. You can use this metric to understand which dimension items have the highest bounce rate, or to see an aggregated total bounce rate of your site over time. 00%. #Shoppers #Users buying #Orders Rates, eg. e.