Test domain rating ahrefs. The total number of unique outgoing links (to other sites) each of those websites has. Test domain rating ahrefs

 
 The total number of unique outgoing links (to other sites) each of those websites hasTest domain rating ahrefs  Domain Rating (DR): URL Rating applied across an entire site (this is basically the equivalent of Moz Domain Authority)

Total followed linked domains. It is measured on a logarithmic scale from 0 to 100, with the latter being the strongest. This other website has a domain rating of 31 on Ahrefs but only 14 on Moz. URL Rating (UR): Chỉ số đánh giá sức mạnh về Backlink của trang đang kiểm tra. Ahrefs boasts an index of over 12 trillion links and data on 200 million root domains, making it an invaluable repository for SEOs wanting to understand their site’s SEO performance. Finally, you can start testing your options. ” These two terms are used interchangeably by many to describe website authority. Last year we increased organic traffic to our website by 250%. This data comes from our database of ~500 million keywords (updated monthly). We’ve added the URL rating metric to Content Explorer. Each result in the response costs 0 rows. Some of the characteristics this tool helps you evaluate include: Domain capabilities. What Is Domain Rating? First, let’s talk about what Domain Rating (DR) is. Ahrefs is one of the best ways to check the health and URL rating of your website. Introducing the NEW Ahrefs’ Domain Rating (and how to use it) New Ahrefs’ DR: Everything You Need to Know; But let’s also do a brief Q&A here to answer some of the most popular concerns: Q1: “The top 10 ranking pages for my target keyword belong to very high-DR websites. a3 Lazy Load. GSC only shows up to 16 months of data by default, but Ahrefs will store and show data for longer than that – as long as your GSC account is connected. . Fast and Helpful Support: My one contact with Majestic’s support team impressed the pants off of me. It’s called Ahrefs Webmaster Tools. “3 most important ranking signals used by Google: Content, Links and RankBrain” — Andrey Lipattsev (search Quality Senior Strategist at Google) The higher your Domain Rating, the bigger your chances. With Semrush, you’ll have access to a free seven-day trial. Related: Ahrefs vs SEMrush vs Ubersuggest. It is already the biggest database on the web, and it’s growing steadily. DR stands for Domain Rating. However, there are many other tools in the search engine optimization industry that do essentially the same thing as Ahrefs, and. Number of backlinks. Method 2: Check the referring domains and pages graphs. Ahrefs. Unfortunately, Ahrefs recently switched over to usage-based pricing. HTML tags: missing, duplicate or non-optimal length of title tags, meta descriptions and H1 tags. Ahrefs shows metrics like domain ratings, backlinks, images, and much more. View post on Twitter. 1. Once your score is in the 50-60 zone, it’s really strong and once you’ve cleared that and you’re in the 60-100, you’ve got an excellent domain authority score. DR is calculated by identifying the linking of unique domains to your site, the authority of these unique domains, and the number of do-follow links. Domain Rating (DR) is a metric that shows the strength of a given website’s overall backlink profile. David Stein, VP of Content and SEO, Wunderman Thompson. And they’re done well. This tool also shows you the five most linked pages, most common anchor texts, the total number of backlinks and referring domains, and our proprietary Domain Rating (DR) scores. We add 10 million new pages to Content Explorer every day. Ahrefs DR is a proprietary metric. Ahrefs Domain Rating: 90. Refer to Principles of Domain Rating calculation for more information about Domain Rating. Limitations: Free for the top 100 backlinks. “3 most important ranking signals used by Google: Content, Links and RankBrain” — Andrey Lipattsev (search Quality Senior Strategist at Google) The higher your. io. The only two free tools you need. Use the referring domains and pages graphs in Ahrefs’ Site Explorer to quickly identify spikes in your backlink profile. It's essentially a less granular version of Ahrefs Rank (AR). The higher a website’s Domain Rating (DR), the stronger and more authoritative it is. 1. Domain rating scores range from 1 to 100. 3. A ferramenta gratuita em cima mostra a "autoridade" do seu website calculada pela Ahrefs (ou seja, Classificação de Domínio). Discover your organic competitors in search. Within the definitions lies the answer. Navigate to the “Settings” and choose Ahrefs from the pop-up menu. DR is measured on a logarithmic scale from 0 to 100, with the latter being the strongest. 2. Domain Rating (DR) is a metric developed by Ahrefs a popular SEO tool. Domain Rating is a metric tool developed by Ahrefs to gauge your website’s backlink profile. Know your Domain Rating With Ahrefs' Website Authority Checker | Ahrefs TutorialsWebsite Authority refers to the strength of your domain. Just try Bulk Domain Rating Checker Tool. Domain Rating. number of backlinks. You’ll need it on top of any other SEO tools you’ll use. rankingsAhrefs Domain Authority is a metric that measures the credibility and influence of a website in search engine rankings. . While Domain Authority (DA) was coined by Moz, Domain Rating (DR) was developed by Ahrefs. com のドメイン評価は 88 です。. 3. After the analysis is complete, it’s time to move on to step two, competitor keyword research. The results can be downloaded as a CSV, and are also available on the dashboard. As a rule of thumb, a higher Domain Rating implies a more authoritative website. io can be a great tool for finding keywords. Mode - required field. Ahrefs định nghĩa “Domain Rating” là một số liệu thể hiện mức độ phổ biến của liên kết. . For instance, the website solidhook. Flawlessly migrating millions of pages with a lot of risk. By Helen and 3 others 4 authors 7 articles. The higher the score, the stronger the link profile. Though Ahrefs’s paid subscription is an incredibly powerful SEO tool, their free website authority checker only provides very general data, namely: Domain rating. Yukarıdaki ücretsiz araç, web sitenizin Ahrefs tarafından hesaplanan "yetkisini" gösterir (ör. domain_rating int − + Domain Rating of the referring domain. As of writing this review, they have already crawled 216 million domains and indexed 404 billion pages. How Do You Check Domain Rating or Domain Authority? Ahrefs offers a paid plan you can sign up for it to test URLs. In A Nutshell. So, you know that you can trust Ahrefs to deliver the goods! About Ubersuggest14. URL Rating (UR): The link authority that a webpage has. Ahrefs all-in-one SEO toolset can help you with: - Competitor research: unveil your competitor's organic keywords, backlink strategies and PPC keywords - Link Building: find the strongest backlink opportunities in. The source domain splits its rating equally amongst the domains it. Similar to Moz, you’ll also get a score out of 100 when you type your URL into the search bar for Ahref’s Domain Rating. – Domain Rating (DR) gives you an idea of the strength of a site’s backlink profile, while Domain Authority (DA) gives you an idea of which site will rank higher on SERPs. Domain Authority Vs Domain Rating: The Main Differences. Connect your Google Search Console to switch your Dashboard mode between Ahrefs data & GSC data. Other indexes may do this differently and come up with different counts. Ahrefs' Web Explorer lets you search through our search engine’s (Yep) entire database of pages, domains, and links. We use it for everything SEO-related. io is the best alternative to Ahrefs. Free SEO analysis. The rating assigns points out of 100 which considers the number and quality of links you get from other. The higher a website’s Domain Rating (DR), the stronger and more authoritative it is. You can see analytics from the dashboard, including search engine rankings to domain ratings, referring domains, and backlinks. This improves page speed, which, to reiterate, is a ranking factor. Ahrefs offers subscription packages for any budget. Estimated organic traffic. Generally speaking, a week domain authority score will fall somewhere between 0-20. DR ranges from 0 to 100, with higher numbers indicating a stronger. Así que, si estás teniendo problemas…. Shows every keyword for which the target website or web page ranks. Find out what. It covers meta tags, canonicals, Open Graph tags, structured data, hreflang, subheaders, and more. com at just 75. It uses backlinks to establish your reputation, especially in terms of your backlink size and quality. You’ll need it on top of any other SEO tools you’ll use. The tools in their possession are site explorer, SERP analysis, reports, and labs. Target - required field. Ahrefs developed its own metric called Domain Rating (DR), which runs on a scale of 0 to 100. Later on, other third-party tools developed their own versions too: ahrefs came up with Domain Rating and URL Rating, and SEMRush came up with Domain Score and Page Score. World-class data. 1% of our sample. . To do that, Ahrefs crawls the web, stores tons of data and makes it accessible via a simple user interface. Ahrefs’ Keywords Explorer, Site Explorer, and Content Explorer tools all contain a search box at the top of the pages where users can launch their. In general, here’s how you think about authority: A page with a higher page rating score is more likely to rank higher than a page with a lower page rating score; If two web pages have similar page rating scores, the domain rating score can break the. Ahrefs measures DR. Ahrefs’s domain metrics are less complicated than Majestic’s and work in a similar manner to Moz’s Domain Authority and Page Authority. Total followed linked domains. ”. Ahrefs has its own proprietary authority metric, called Domain Rating (DR), used to estimate the site’s “link popularity” compared to other websites. They use their backlink data to determine other metrics for a website, such as domain rating, Ahrefs rank, and URL rating. These metrics provide insights into different aspects ofHow to increase Ahrefs domain Rating | Increase domain DR 0 to 70 in Free | HJ TECHHow to increase Ahrefs domain ratinghow to increase domain DRhow to increa. Domain Rating (DR) is a proprietary SEO metric by Ahrefs. Should this mode be applied to results from and all of the subdomains of like will be provided. Now, DR or Domain Rating was created by Ahrefs. There’s a snowball effect to it. Moz Link Explorer. Puedes encontrarlo en casi todas las herramientas e informes de nuestra plataforma. Domain Rating is a metric Ahrefs uses to show how strong a website’s backlink profile is, both qualitatively and quantitatively. 4. And a couple of updates for Enterprise users – we just released an endpoint for the Matching terms report. From our data pull using Ahrefs, Digital Ocean didn’t see a domain rating score until March 31, 2015 when they reached 12,644 referring domains. So if most search results come from websites with high DR, it’s most likely that ranking for a keyword won’t be easy. Find rankings for specific keywords using the inbuilt filters and search functionality. The table below is from the Link Building Tool. Domain Rating (DR) Ahrefs Rank (AR) Total followed referring domains. When you are done writing URLs, make sure to check the box that says “I’m not a robot”. Simple as you like – and the only thing you’ll need to change manually if you decide to alter your competitor list. The Domain Authority (DA) metric is built on Moz's industry-leading web index trusted by SEO professionals worldwide. They have more than 43 billion links in their database, which is pretty impressive. Ahrefs is a complete SEO tool. Domain Rating (DR): Chỉ số đánh giá sức mạnh của về Backlink của toàn Website. Ahrefs Site Explorer is specially designed to analyze your entire website to discover the best opportunities in terms of Backlinks and keywords. Ahrefs Free Backlink Checker. With ahrefs, you can quickly ascertain the strength or weaknesses of a top. To me, this is actually a good thing. In order to calculate the domain rating, Ahref considers the number of unique domains linking to your website, the authority of linking domains, and the number of unique domains each of those sites links to. Ahrefs also measures a website’s backlink profile. Domain Rating belongs to Ahrefs, which entered the market of link research tools in 2012, according to them, the whole mechanism is based on the data, collected from billions of websites. Now, it’s important to note that a sudden increase in referring domains could be a good thing. Its primary menu is at the very top of the page, with a search bar that exists only to type in domains. e. It runs on a scale from zero to a hundred. Moz Domain SEO Analysis Tool. 4. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. By Helen and 5 others24 articles. number of referring domains. It. Which makes comparing their pricing to Semrush a little more complicated. Here’s a breakdown of the terms that you’ll run into as you use Ahrefs. The tool even provides information about the number of unique backlinks, root domains, and number of keywords ranking for a specific domain. Ahrefs DR (Domain Rating) is a metric that measures the authority of a website’s backlink profile on a scale of 0 to 100. The highest mark represents a site’s best ability to rank better. DR vs DA (Summary) Domain Authority (DA) and Domain Rating (DR) are two of the most prominent metrics that SEOs use to understand website authority. You need to use the right one to avoid SEO issues. Source: Aira. com. The total number of unique outgoing links (to other sites) each of those websites has. Even if nothing is stopping Google from finding your page, you still need to “prove” to them that it deserves to rank. Get ranking updates for desktop and mobile. Step 1. To calculate the domain rating (DR), Ahrefs measures your link profiles quality and quantity against all other websites that are stored in its database then it gives you a rating between 0 – 100. We also show you the. To determine whether your domain authority score is good, compare it to your competitors' scores. + Follow. Authorize your DR check through Ahrefs. This website ranking measure is determined on a logarithmic scale, and the score ranges from 1 to 100, 1 being where all new websites start and move on up from there. The bigger the number, the stronger a page's link profile is. The DR strength is measured on a logarithmic scale from one to 100, with 100 being the strongest domain rating available. DR is a measure of the quantity and quality of the backlinks going to an entire domain, while UR rates the backlinks going to a specific page. Domain rating by Ahref. Sometimes also referred to as SERP visibility, it’s the SEO version of one of. The company, however, fell considerably on total website visits, serving less than ten people per month at the time. Depending on the DR checker you are using, such as the Ahrefs domain rating. Domain traffic over 100. Only indexed inbound links impact website rankings. So is tracking its status regularly to keep the inbound reference live. It’s absolutely free as this was. Here’s our list of the best domain authority checkers for SEO. Since backlinks are still the backbone of the internet, search engines use backlinks to determine the popularity and authority of a website. Domain Rating (DR) is a metric that shows the strength of a given website’s overall backlink profile. Go to Organic Keywords. DR is measured on a logarithmic scale from 0 to 100. This is where you can add the website addresses of up to ten competitors at once with a line space. That’s why it gives you a prediction of how many referring domains you’ll need to get to rank in the top 10 results, which has nothing to do with outranking the #1 result for your target keyword. For instance, going from 20 to 30 is a lot easier than boosting it from 70 to 80. Moz Domain Authority, Explained. Domain Rating (DR) DR is one of Ahrefs’ most widely used metrics in SEO. They use their backlink data to determine other metrics for a website, such as domain rating, Ahrefs rank, and URL rating. Tonilawre 9 days ago. 0. Domain Authority Builders helps increase your trustworthiness and credibility with all the main search engines such as Google, Yahoo, & Bing by increasing your Domain Authority Rating through keyword rich backlinks designed to help build trust between search engines and your site to make you a trusted leader in your industry. And it’s based on the number and quality of a website’s backlinks from different domains or sites. Checking if the backlink is in the index immediately after you get it is vital. Total followed linked domains. The overview includes the domain rating of the website, the total number of backlinks, and your percentage of dofollow links. Press “Start” in the middle of Netpeak’s Checker tools bar. Below that, you'll see a chart that gives you a visual representation of your backlink profile Spam Score. 2. backlinks, keyword research, competitive SEO analysis, ranking monitoring and SEO audit. Q6. In short, Ahrefs is a suite of tools that help you optimize your website for search engines. Known ranking factors aside, there’s a lot of “it depends” scenarios in SEO. Similar to Moz’s Domain Authority, Domain Rating is a website authority score that runs on a scale from zero to a hundred. 2. Use this report to find the highest-value backlinks in your portfolio or your most common referring domains. Enter a competitor’s domain in the Target section. Here at Ahrefs we don't try to "predict rankings" with our DR (Domain Rating). 8/5 (278 reviews) Most reviews commend the accuracy of data obtained from Ahrefs and its backlink analysis features while a few others complain about the steep monthly subscription price of the tool. 1. Websites need to run smoothly on every device of access including mobile. Domain Rating (DR) shows the strength of a website's backlink profile compared to the others in our database on a 100-point scale. Domain Authority scores range from one to 100, with higher scores corresponding to greater likelihood of ranking. Domain Rating is a proprietary metric developed by Ahrefs to show the strength of a website’s total backlink profile as determined by size and quality. Check up to 1,000 subpages with a free Seobility account. So here’s another method: Go to Ahrefs’ Site Audit. domain/*, domain/*, Prefix and URL mean? What are broken backlinks? What is Ahrefs Rank (AR)? What are broken links?A score of 1%-30% is considered a Low Spam Score. They also explicitly state that DA isn’t a metric Google uses to. But generally speaking, it refers to the technical SEO health of your site. 2. We use Ahrefs to better track our SEO performance and keyword rankings. English language (depending on your language and target audience) Mention in the text of the page. View post on Twitter. Data from MOZ Domain Authority (DA) - number from 1 to 100 (higher - better) provided by Moz and predicts how DOMAIN will be ranked on search engines, DA linked with link counts, MozRank, MozTrust scores and other data. Domain linking. Most of Ahrefs’ tools and reports include domain rating metrics. Skip to main content. Search. In fact, the #1 result in Google has an average of 3. Whether you are analyzing your own list of keywords or looking at the suggestions in Keywords Explorer, our Keyword Difficulty metric shows you the opportunities you can easily rank for. This is where I test out my SEO skills on a live project and get to see the magic percolate. So that metric isn’t super unique. ca has a domain rating of 67 on Ahrefs whereas Moz reports 18 (DA). Ahrefs Domain Rating Checker. These include domain rating, URL rating, and the "Ahrefs rank" score, as well as how many links were coming from social media sources like Facebook and LinkedIn (potentially valuable data that you. Domain Rating (DR) and URL Rating (UR) are the measurements Ahrefs uses to rate the backlink profile of a site. The difference between 301 and 302 redirects is that 301 redirects are for permanent moves and 302 redirects are for temporary moves. The Ahrefs Alternatives of 2023. Entering a domain into the Ahrefs backlink checker gives you a full report brimming with useful information. Domain Rating is a tool created by Ahrefs. En este artículo voy a exponer. When users put your domain name into the browser URL, they can visit your website. We're simply trying to calculate some sort of website's "popularity" based on which websites link to it (and if these websites are any good). There are several tools available for checking your website load. . Ahrefs Rank – Ahrefs’ ranking of a domain’s rating relative to all the other domains on the Internet. 10. SEMrush is one of the most popular SEO tools on the market. The tool is also known for the Domain Rating (DR) which is an insider indicator to evaluate on a scale of 1. The exact meaning will differ depending on which tool you use. You could also pull data for a specific page on your site. Apa Itu Domain Rating? Domain rating adalah metrik buatan Ahrefs yang menunjukkan kekuatan backlink dari sebuah website, mulai dari 0 hingga 100. 2. SEO . The simple answer is no. Domain rating (DR) is a metric created by the SEO toolset Ahrefs that shows “the strength of a website’s backlink profile compared to the others in the ahrefs database on a 100-point scale”. Ahrefs Tops in Keyword Research. The metrics score a website from 1 to 100 based on how well it will perform in the SERPs and can be measured with various online DA authority checker tools; the higher you score, the better you should rank. It’s rather similar to the one in SEMrush, where you type in up to five sites (your website and the competition) to compare them side-by-side. URL Rating (UR) shows the strength of a page's link profile on a 100-point scale. On the page of bulk DA Checker, you will find a text area that says “Enter URLs”. I’ve seen lots of smaller tools try to build their own link index. Standard and Advanced profiles come in at $199 and $399 respectively, while Enterprise subscriptions cost $999 per month. The DA score ranges from 1 to 100. Domain Rating Domain Rating (DR) shows the relative "backlink popularity" of the target website compared to all other websites in Ahrefs database on a 100-point logarithmic scale (higher = stronger). They refresh their data every 15-20 minutes. Ahrefs. In this article, I’ll go through three tools you’ll need to get both jobs done (and even a bit more). What Is Domain Rating? Similar to Moz’s Domain Authority, Ahrefs has a Domain Rating score. Recreate the dead page and make it better. Ahrefs is the world’s largest index of live backlinks, more than Semrush. You can use this tool to check the score for domains and individual web pages. In the Wins by Subnets test, Ahrefs is also the clear winner finding 306%. You can use the Ahrefs platform (or Semify’s white label dashboard!) to determine the Domain Rating of any site and take a closer look at the backlinks being considered. Moz Domain authority is a score that predicts the possibility for a certain website to rank in search engine result pages (SERPs). Domain Rating. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. The higher a website’s Domain Rating (DR),. Use our free keyword rank checker. Ahrefs API Unlock the full potential of Ahrefs data Ahrefs API is designed to empower our users to use data from Ahrefs Index in the way that suits best to users' needs. So what happened? In the past two months, the domain rose from well beyond position 100 for the target search term to position 15 in Google. " 例えば、ahrefs. Number of keyword rankings. Test the responsiveness of your website. Domain authority: score 1 - 100. Site Audit automatically groups issues by type and pulls printable reports – all fully visualized with colored charts. Eventually, Google's own analyst John Mueller has confirmed this by saying that they “don't have anything like a website authority score”. However, it’s still different from Domain Authority by Moz. Moz Domain SEO Analysis Tool. Both Have Strengths in. The tools in their possession are site explorer, SERP analysis, reports, and labs. Unlike Moz, SEMrush and Ahrefs, Mangools doesn’t have its own link index. Domain Rating (DR) and URL Rating (UR) are the metrics Ahrefs uses to rate the backlink profile of a website. The easiest way to get started with the Ahrefs API is through API Connector’s built-in integration. Estimated organic traffic. 1. Search. Ahrefs menghitung rating domain berdasarkan tiga faktor, yaitu: Jumlah website yang memberikan backlink ke. Website Authority Checker (Ahrefs) Like Moz, Ahrefs is a well-known SEO tool. URL Rating (UR) shows the strength of a page's link profile on a 100-point scale. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. Ahrefs SEO Toolbar is a free extension for Chrome and Firefox that provides valuable SEO data about the pages and websites you visit. Site Explorer > Enter domain > Overview. One of the biggest differences is how the two generate domain authority. AHREFs have stated that Domain Rating does not factor in other variables such as link spam, traffic, domain age, etc. The higher the score, the stronger and more authoritative a website is. Domain Rating belongs to Ahrefs, which entered the market of link research tools in 2012, according to them, the whole mechanism is based on the data, collected from billions of websites. Crucially, Ahrefs uses its own proprietary ranking called “Domain Rating”, instead of Moz’s “Domain Authority” algorithm. 3. . ”. According to Ahref’s, the Domain Rating is primarily a website’s authority rating. It is a score that ranges from 0 to 100, with higher scores indicating a stronger and more authoritative backlink profile. Choose URL for backlinks of a specific page or domain for all backlinks pointing to a domain. This is because the Ahrefs’ domain rating is a logarithmic scale. Ahrefs Webmaster Tools are free for any website owner and consist of Site Audit and Site Explorer tools. 2. Connect your Google Search Console to switch your Dashboard mode between Ahrefs data & GSC data. The Ahrefs domain rating gives you (and others) an indication of the link popularity and the amount of traffic of a domain. You’ll just have to follow these simple steps:Ahrefs is aimed at a range of customers, including content marketers, agencies, bloggers, ecommerce owners, and more. Domain rating, often known as Ahrefs DR for short. I’ve tested a few dozen popular free Chrome extensions and included 14 of the most useful ones in this article. 3. After the analysis is complete, it’s time to move on to step two, competitor keyword research. And it’s based on the number and quality of a website’s backlinks from different domains or sites. Domain Rating (DR): URL Rating applied across an entire site (this is basically the equivalent of Moz Domain Authority). Migrating a large website to a new domain is a daunting task on its own. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. Site Explorer’s Overview 2. Domain Rating: DR 40–80; Organic traffic: 1000+ per month; Traffic value: $1000+ These are the metrics I work with initially to qualify sites in the first overview stage. SE Ranking: Best for Small Businesses. It shows how your website’s backlink profile compares to the others in the Ahrefs database on a 100-point scale. You get instant insight into any website URL you enter into the specified field. Measured logarithmically, Ahrefs. ) If your site has lots of low-quality backlinks or spammy links, your. An estimate of the total number of visitors to. Therefore, if you want to test an SEO tool before using it, Semrush is a better option than Ahrefs. Rank tracking tool. ”. Compare Ahrefs vs Google Mobile-Friendly Test. Find relevant and high-quality link prospects. A high Domain. The second step is to click on “Organic keywords” under the “Organic search” section. Once you’ve established there’s been a Google update, you’ll need to check its date against your total organic traffic to see if there’s been a drop at the same time. Target URL. Updated: October 4, 2023 8 min read. Payment method: PayPal, Payoneer, Wise, Cryptos, Bank transfer. 2. Use internal linking to improve the ‘authority’ of important pages. Moz Domain Authority, Explained. Help A Reporter Out (HARO)! Essentially, improving your domain rating gets more challenging as you try to level up. Semrush’s authority score metric is comparable to Ahrefs’ domain rating metric. You can use it not only for keyword monitoring but also for your entire SEO strategy. Run a crawl of your website. It is used to obtain the strength of a website’s backlink profile based on a logarithmic scale ranging from 0 to 100. It uses Ahrefs’ Domain Rating algorithm to calculate how many backlinks you have and then compares those numbers with other domains in your niche to determine their relative strengths.